Online success in Ecommerce: Web design elements your business site should have

Did you know that as of 2023, there are over 1 billion websites online and Ecommerce websites? So, if you are preparing to create a website for your business or brand, it is important that you find a way to stand out. One of the best ways to do this is to make sure that your website is, at its core, good. Because while other businesses or brands in your niche may have websites, chances are theirs won't be perfect, which means yours might be better!

But what is the importance of web design for a good business website in 2019? But what are some common mistakes to avoid when designing your business website? If you're asking yourself these kinds of questions, don't worry anymore, because we're here to help! In this article, we will discuss some tips and tricks that you can use to create the perfect website for your business or brand. And now, let's begin!

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• Website navigation links should be easy going & straightforward

One of the biggest secrets to good web design, often overlooked, is strong keywords. Simply put, making it easy for users to find what they're looking for on your site is a great way to start off on the right foot. On the other hand, if a user doesn't quickly find what they're looking for on your site, it probably won't last long. And worse, there's a good chance they won't visit your site or do business with you again, which is not what you want. As a rule of thumb, if it takes more than three clicks to find something on your website, your current navigation system is too complex. Try to make things simple, so that users can find what they are looking for without thinking about it.

• The color palette is limited

Keeping things simple and sweetened, and letting your content do the talking, is undoubtedly the best web design strategy to follow. One of the main areas where you should keep things simple is your site's color palette. Too many color choices, or weird fonts, affect the readability of your site and can hurt your users' eyes after a few minutes. So, choose a readable font and use a few additional colors, but no more than three. Expert advice? Learn how to master white space design and apply strategy to your website design. White space design is a great way to improve the circulation of your site and, in turn, make everything a little easier to navigate.

• Good SEO strategy

When creating your website, search engine optimization (SEO) is something you should always keep in mind. Because by having the best SEO website, you have a better chance of getting more traffic from search engines.

Let's be honest, what good is having a great website if no one visits your site to see it? With the ease of being found on Google, you can create a lot of business through the web, which is really a good thing.

Learning SEO and keeping up with the latest SEO trends can be confusing. But once you are familiar with the basics of SEO, you will understand that the idea was made with the user experience in mind.

So, take the time to do some research and don't hesitate to ask an SEO expert for help. Without SEO, it will be difficult for you to generate traffic to your site, which is not what you want.

• "About Us" page - IMPORTANT

For some reason, the "About Us" page is not as popular as it was a few years ago. With that, it's important that you have an About Us page on your website, so users can quickly learn more about you, your brand, or your business.

A great way to create a modern About Us page is to include a short 2-minute video that tells users who you are and what your business is about. People like to watch videos, and you can also have ads on your site, which can help break down the different walls of text.

• A "call to action" statement

Finally, it's important to include a few "calls to action" (CTAs) on your site, especially on relevant pages. In this way, you can turn your website's views and traffic into something that is beneficial for your business.

Depending on the type of website you have and the type of business you run will determine the type of CTA you need. For example, if you have an Ecommerce store, a great CTA would be a button that links to your store at the bottom of the opening statement of your landing page.

If you have a blog, an effective CTA would be a link to another blog or an email newsletter subscription, at the end of each post. No matter what type of site you have or what type of business you have, you can find great CTA examples online with a quick Google search.

Key web design elements for your business site

Well, you have it now! Here are some basic web design tips that you should keep in mind when designing your business website!

Again, above all, try to make things simple and efficient. Make your site easy to use and navigate, and users will enjoy browsing and want to do business with you. Also try to learn about SEO and use CTA in the right place, so that you can convert the traffic into revenue. Also, make sure you have an about page in detail, so people can learn more about your business.

Title/Topic - Online success in Ecommerce: Web design elements your business site should have

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